When it comes to getting a home deal done, it requires a team. Most consumers will start by searching for an agent or a loan officer when purchasing a home. On rare occasions, our title company may be called for a referral.
For our partners, we enthusiastically promote their services and seek to give great referrals. But this kind of value is limited in frequency.
But what we seek to share in value with abundance is our knowledge. Sometimes this may come in the form of inspiring our clients if their business cycle is slow.
Other times, we seek to educate our clients on best practices and legal changes in our market.
We also seek to share effective marketing tips for new campaigns or tips on building and promoting a brand.
In fact, here are a few tips to consider:
1. Use FlyerCo for creating real estate flyers. An example might be, “If you have $5,000 in savings, your dream of owning your own home might only be 30 days away.”
2. This Point2 article provides excellent strategies for using LinkedIn to generate real estate leads. Consider opening up a new channel for selling to customers you had not previously considered.
3.There are so many creative ideas. But one form of creativity is to use others’ ideas. Here are 200 ideas from Easy Agent PRO to help you think of new ways of reaching prospective real estate clients.
And, of course, you can keep learning, growing and sharing your own knowledge with your own clients. We work hard to keep on top of issues, trends and ways to make deals happen. And what we find is that the more we share, the more our own opportunities and relationships grow.
How can you give more of your knowledge away?
